Pro Kabaddi League (PKL), which is expected to take place in June this year, has invited tender for media rights for a period of five years.
Sports management firm Mashal Sports is set to conduct an open market media rights e- auction for five seasons from season 8 to 12 of PKL which will be held during 2021 – 2025.
The tender document for PKL media rights auction is available for purchase from February 25 to March 12 this year.
Bidders can register themselves on the tender portal and can purchase Invitation to Tender (ITT) for Rs 2,50,000 plus taxes for those who are in India. Bidders from outside India can purchase the ITT for $3,500 plus taxes.
The shortlisted bidders can place bids for four packages — television, digital, gaming and consolidated (combination of all three), the company said.
The first package consists of global television rights; rest of the world digital rights; sponsorship rights – on-air and on-ground (including title sponsorship); audio rights; film rights; fixed media rights; clip rights; footage rights and public exhibition rights.
The second package consists of India digital rights; mobile activation rights; inflight/on-board rights and virtual reality rights. The third package covers gaming rights which includes rights to operate a fantasy league; create, produce or offer mobile, computer or console games, e-sport and other kabaddi games. While the last package is a consolidated rights package covering the above three.
